apple of my eye design

Lovely Cards and Prints for Lovely People

I have always loved to draw and since childhood have been obsessed with design and type. In order to satisfy this I left a non creative career behind to found apple of my eye design and it felt like coming home.

My designs come straight from the heart as they tend to be dreamed up when the need for a card for a particular occasion comes up in my own life, so the cards in my store will mostly have been designed for my own beloved friends and family before becoming available for purchase.

I use exceptionally high quality materials for my ranges and each item is made to order, usually the same day. Quality and customer service is very important to me and I treat the lovely people who like my cards enough to buy them the same way I myself would like to be treated.

If a card in the range almost but not quite fits an occasion or sentiment you are trying to express, do contact me as the chances are I can tweak an existing design to meet your needs more exactly.

I hope you enjoy browsing the range and find what you came here looking for.

With Love

Shelley x