Dainty London | Storefront | notonthehighstreet.com
Dainty ladies jewellery

About us

A brand that captures nostalgic sentiments with each piece, told through a unique story reminiscent of the land, sand and sea.

Hey there, I'm Jade, the proud founder of Dainty London Jewellery. I am a Cornish girl now living in Essex with my husband and three amazing children. My journey started as a Children’s Cardiac Nurse Specialist, but my passion for design and storytelling has led me to become a multi-award-winning jewellery designer.

Drawing inspiration from my childhood memories in Cornwall, my experiences as a nurse specialist, and my adventures from around the world, I like to breathe life into unique tales through my jewellery creations. Every piece is carefully handcrafted in our London and Essex workshops, allowing me to showcase the pinnacle of craftsmanship.

My team and I take pride in celebrating the beauty of nature while prioritising creativity and sustainability. That's why we use recycled silver and fair-trade gold (where possible), ensuring a greener and more sustainable future. From our materials to our packaging, we're committed to eco-friendly practices.

Dainty London Jewellery model wearing earringsDainty London Jewellery Cornish Coastal CollectionDainty London Jewellery Silver Mussel Hoops earrings on woman
Dainty London Jewellery designer headshot

A Multi Award Winner

WINNER “Emerging Jewellery Brand of the year” UK Jewellery Awards 2021. Winner “Creative Industries Entrepreneur of the year” Great British Entrepreneur Awards.

With a range of over 100 pieces, Dainty London can be found many independent stores across the UK. Our brand has been featured as a 'Must-Have' in esteemed publications like British Vogue, Tatler, Stylist, and The Telegraph, and it's truly humbling to see influential figures such as Emeli Sande, Kylie Minogue, and Hayden Panettiere embrace and promote my jewellery, even on the red carpet at the Oscars!

I am honoured to receive numerous awards for my designs, including "Emerging Jewellery Brand of the Year" at the UK Jewellery Awards 2021 and "Creative Entrepreneur of the Year" at the Great British Entrepreneur Awards 2021. In addition, Dainty London was named "Best Jewellery Store in Essex" by Muddy Stilettos. I've also been recognised as a finalist for the "Commercial Jewellery Designer of the Year" at the UK Jewellery Awards 2022 and "Designer of the Year" with the National Association of Jewellers.

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Reviews

  • "I have today received my Giselle ring that I ordered only a few days ago. I saw it advertised in Vogue Magazine and was smitten! I decided to order one as I love stylish, original pieces. I was so pleased when I received it, as it came in a gold packet in a pretty box with a bow. When I took it out of the pouch I was so pleased, it is gorgeous! Beautiful colour, unusual, and so stylish, I absolutely love it, a real show stopper!"
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    Sonija Thomas

  • "This range is so beautiful, delicate, tasteful with such intricate detail. I absolutely adore my necklace."
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    Amy J

  • "I recieved this ring as a gift from a close friend for my 40th Birthday. It’s so unique and special and represents our friendship and thise within our group of like minded souls through lifes adventures. Was worried it might be uncomfortable to wear but fits like a dream and I wear it all the time. "
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    Maeve Nolan

  • "Dainty London Jewellery is such a gorgeous brand. My 18ct gold starfish necklace is beautiful & I love wearing it on its own or layered with my other necklaces. I love the details & that it was modelled on a starfish found on the beach. I love all the unique designs particularly the Cornish Coastal range''"
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    Ashley Dainty

Delivery

Arriving in a plush grey matchbox style jewellery box, our jewellery will make the perfect gift for yourself or a loved one. With the brand logo beautifully embossed in gold foil on the outer lid, every piece is lovingly wrapped and accompanied by a complementary jewellery polishing cloth to keep your treasures shining.

Enjoy free express delivery on our beautiful and intricate jewellery pieces that are sure to become a cherished addition to your jewellery collection.

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Returns Address

86 Armistice Avenue, Springfield, Chelmsford, CM1 6AR, GB

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