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Beautiful Handcrafted Rugs

Jord Home is a boutique rug store using only natural materials to evoke wellness and comfort.

Jord translates across the Nordic countries as 'Earth' & represents our commitment to natural materials.

We create a home environment that is both uplifting & comforting, through the use of texture, natural materials and light.

All of our flatweave rugs are crafted from hand on traditional wooden looms, using cotton, jute and wool.

We source natural hides from the Sami people, a nomadic tribe travelling across the fells of Sweden, Norway and Finland following the rhythm of the seasons.

All of our hides are handpicked - do get in touch if you need a particular shade of hide, as we love to source the perfect piece for your home.

We are specialists in sourcing Beni Ourain rugs from the Atlas Mountains, where Berber tribeswomen have woven wool rugs for centuries to keep their families warm & comforted. We can source bespoke sizing and colours, so do get in touch if we can help.

Supersoft, rare breed and bespoke sheepskins and hides Beautiful customer homes Handcrafted, hand created, ethically sourced

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  • "So helpful. Beautiful piece and amazing service. If you're looking for gorgeous sheepskin, this is your shop! "
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    Drew Ferguson

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    "This company were terrific and Gemma was in particular so helpful - would love to use them again!"
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    Independent review

  • "Absolutely stunning ! It's so so beautiful "
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    Debbie Ingram

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    "Very pretty, good value, looks great in my bathroom!"
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Jord Home offers a free, tracked delivery service as standard delivering within 2-3 business days.

We also offer a range of delivery options, including next day express delivery and Saturday delivery

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Please see's delivery policy.


Please see's returns policy.

Returns Address

205 Lichfield Road, Sutton Coldfield, Birmingham, B74 2XB, GB

Terms and Conditions

Please see's terms & conditions.

Registered VAT No.: 257090108