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About UpCircle

UpCircle is the UK's #1 upcycled beauty brand, making sustainable skincare, haircare, body care & more in the UK using skin-loving upcycled ingredients.

UpCircle was founded in 2016 by brother/sister duo Anna & Will. It all started with a cafetiere, and the question of what happens to coffee grounds when they're thrown away... 9 years later and UpCircle have saved over 400 tonnes of coffee grounds from heading to landfill alone! They now upcycle over 50 different by-product ingredients into their award-winning skincare, haircare, body care & more.

UpCircle is proud to be:

* High performing – with over 25,000 5* reviews, these are high-performance products

* Impactful – upcycling 50 different natural by-product ingredients with over 100kgs upcycled every day

* Certified – B Corp, Organic, Vegan, Cruelty-free, Dermatologically Approved, Plastic Negative

* Affordable – product RRPs start at £3.49 and gift sets all have a built in saving

* Inclusive – products are suitable for all ages, genders and skin types

Join the by-product beauty revolution today!

The UpCircle Discovery SetThe UpCircle bestsellers5 Step Essential UpCircle routine

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Reviews

  • "Excellent products! I’ve been using Upcircle products for several months now and I love them. My skin feels lovely and soft and I can really see a difference. Great customer service too. I would definitely recommend them!"
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    Linda H

  • "Excellent products and very efficient and helpful service."
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    Phillippa W

  • "Wonderful products, great service and quick delivery. Love the eye cream, serum and facial scrub in particular."
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    Rosie D

  • "Lovely company and kept me updated about my delivery. Very quick delivery service as well. Item was in lovely packaging and as described. Would highly recommend"
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    Gemma M

Press Comments

"Bazaar loves this brand for its innovative upcycling of ingredients without compromising on results."
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Dec 2024

"It’s deodorant wars in our house over this bergamot-scented refillable eco cream – we all want it! The corn starch helps mop up sweat without whiteness and, for sustainability, UpCircle is end-to-end eco with no compromises.”"
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Mar 2025

"This innovative brand repurposes by-products of the food and drink industry that would otherwise go to waste, and transforms them into quality skincare."
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May 2025

"Take UpCircle, a B-Corp beauty company where rescued food is at the heart of every formula. What started as a way of giving coffee grounds a new lease of life has become a fully stocked range that is powered by upgraded, plant-based castoffs including date seeds, chai spices and olive oil."
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Mar 2024

Elle

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Returns Address

UpCircle, Railway Arch 316, Blucher Road, London, SE5 0LH, GB

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