Making the everyday colourful.
WHO IS WHATMABELDID?
Hey there! I'm Mabel, an illustrator and the founder of whatmabeldid.
In 2019 I began whatmabeldid, initially as a creative outlet and a way to create artwork for friends and family, it quickly grew into a full fledged small business which became my full time gig in 2020!
UNIQUE AND THOUGHTFUL ILLUSTRATION
I am a staunch believer that the artwork you choose to adorn your home with should be just as unique as you are! Because of this, whatmabeldid encompasses a variety of themes from feminist body positivity illustrations to positive and uplifting typography; one thing you can always be sure of is finding unique and colourful artwork.
ETHICALLY AND SUSTAINABLY FOCUSED
All paper based items are all printed in the UK and packaged with care in biodegradable, nativa film sleeves within a recycled paper, board-backed envelope (for protection on it's travels!)
In order to reduce waste, all products are either made to order or produced in small batches.